REQUIREMENTS

Marketing Head

Overview

We are looking for an experienced Marketing Lead. Under the Business Planning Manager, he/she will be responsible for creating online & offline marketing strategies and implementing marketing solutions through ATL and BTL channels such as TV advertisement, PR, events(webinars), social media, blogs, performance marketing in order to build engagement with our clients and improve our marketing and sales efforts.

Duties and responsibilities

  • Lead marketing strategies in both ATL and BTL, and both online and offline to grow Quipper Business from the perspectives of retention & new acquisition
  • Develop brand strategies, promote brand growth and expansion, implement brand plans
  • Developing KPIs and monitor, track and report analytics to ensure they align with our growth KPIs (brand awareness, traffic, activation, retention, cost per metric, ROI, etc.)
  • Conducting qualitative and quantitative analysis on key business issues and marketing channels
  • Comfortable with a hands-on environment that involves supporting end to end campaign execution
  • Working closely with:
    • Country manager and business development manager to identify opportunities that support Quipper’s marketing strategy and report progress & results
    • marketing members to review & implement marketing solutions
    • design team to create the engaging visual design
    • customer success team to create educational content
    • sales officers to reach out to schools
    • internal and cross-department team related to assigned projects when needed
  • Hire, train, and manage marketing team members including designers
  • Working with tools:
    • for planning & Analysis such as Excel, Google Spreadsheets, Google Slides, Google Analytics

Qualifications

  • Passion for education
  • A good degree from a recognized university, and a demonstrated ability in quantitative fields
  • 5+ years of generalist marketing and brand marketing experience,  leading FMCG, Tech, or Management consulting company as a plus
  • Strong analytical skills and a high degree of comfort with numbers
  • Has deep knowledge in running a 360-campaign, from strategy development to tactical execution
  • English and Tagalog proficiency: professional and business level
  • A strong customer-centric mindset - you are always thinking about how our customers interact with the brand
  • Is a cross-functional leader who is able to engage, listen and collaborate with internal departments/teams to align early on overall strategy and goals
  • Experienced in people management
  • Adept in PH media landscape

Why apply to us?

  • Highly competitive salary
  • HMO upon regularization with an additional 1 dependent (fully covered by the Company)
  • Monthly performance bonus
  • 10 VL and 10 SL (unused SL is convertible to cash annually)
  • Company issued item (laptop)
  • Opportunity to meet and train abroad
  • Promotion opportunities
  • Government-mandated benefits

Are you interested and passionate to revolutionize education?
Apply now and be a Distributor of Wisdom.
Send your application from the button below.

  1. Quipper Career Manila
  2. Open Positions
  3. Marketing Head